Answer that reservations Call Quickly Please continue to hold..and don’t hang up and reserve your booking with Expedia! I often think that when hotels keep guests holding on the reservations line, it might as well be part of the marketing …
It’s Essential Your CRO Sends Guest Requests and Sales Leads to the Right Place, In Real Time. If your hotel uses a remote Central Reservations Office (CRO) to answer reservations calls, it’s critical to ensure that there is a system …
Exactly What Is Your Hotel Reservations call center Department’s Conversion Percentage? Measuring your hotel’s reservations call center conversion percentage is an art, not a science. What is a good conversion ratio? Doug Kennedy of the Kennedy Training Network explains how …
Why Your Reservations Team Should Work From Home Lively debate surrounds the subject of whether reservations agents should work in an office or work from home. The real question is, is the person answering calls for your property engaged, cheerful, …
Fragile First Impressions: How to Instantly Improve TripAdvisor Scores Let’s get it out in the open – most guests who book your hotel first look at TripAdvisor (or a similar site). You probably do it yourself when you travel. So, …
Cornell: Higher ADR = Higher RevPar, Regardless of Occupancy We just do not find support for a reactive pricing approach for RevPAR. “A ten-year study of pricing and revenues in over 4,000 European hotels revealed that regardless of the economic …
Attack Fixed Costs & Keep the Money from Your Heist with Danny Ocean! In the film Ocean’s Twelve, Danny Ocean (George Clooney) asks Rusty Ryan (Brad Pitt) how he could have spent ALL of his share of the $150,000,000 heist …
Missing Even a Single call Damages hotel Reservations For hotel reservations to be successful in keeping OTA bookings to a reasonable level, they have to start with a few simple goals. Among these goals would be this basic concept: it’s …
Your hotel Reservations agent Can Help Your Sales Department Succeed Hotel sales leads arrive from different channels, unexpectedly and often unintentionally disguised. A call to your hotel reservations agent department that might sound like a simple request for information about …